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Customer Relationship Management (CRM) Implementation and Firm Performance: Evidence from Service Industry of Bangladesh

Hossain, Mohammad Rokibul (Premier University, Chattogram, 2018-07)

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Author
- Hossain, Mohammad Rokibul (1)
Subject
- Keywords: Customer Relationship Management, CRM Based Technology, The key Customer Focus, Organizing around CRM, Knowledge Management, Human Analytical Capability, Business Architecture. (1)
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- 2018 (1)
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